
Quest Diagnostics Brand Support
Provided brand support and visual design for Quest Diagnostics, helping align internal and external communications with their national brand standards.
Quest Diagnostics, a leading provider of diagnostic testing and healthcare information services, needed consistent and high-quality brand execution across multiple channels. Our team provided visual design and brand support, ensuring all materials—from internal training documents to external presentations—aligned with Quest’s visual identity. We worked within strict brand guidelines while introducing layout and design enhancements to improve clarity and engagement. Our contributions supported the company’s efforts to streamline communication across departments and maintain a unified brand voice nationwide.
Key Insights
Challenge
Quest Diagnostics needed scalable design support to maintain brand consistency across a wide range of communication tools used by various departments.

Result
We delivered a suite of polished, brand-compliant materials that reinforced Quest Diagnostics’ leadership in healthcare. The design updates helped clarify messaging, elevate professionalism, and streamline internal rollout.


Early Wins
Improved engagement on internal tools and smoother delivery of branded presentations across sales and HR divisions.

Client Testimonial
“The Quakenbush Team is amazing to work with. They worked with us to expand our existing business and implement new ideas. Quakenbush’s created an incredible brand and website! In arriving at our new logo and site they thought out of the box. This resulted in very cool ideas and products which convey exactly what we were going for. Our site now has great functionality, speed, and is visually stunning. The branding comes through in every detail, from fonts and colors, to video they captured. It’s not easy to combine creativity with functionality, but they do that seamlessly. Very highly recommended, they will ‘knock it out of the park’ for you. They take the time to understand your business needs and will merge fantastic design with performance. They gain an understanding of your vision, expand on that, and bring it to life. Quakenbush’s will exceed your expectations and as a result grow your business.”
Kelly Schuler, The Rugged Barber

